Sign up for Inside the Trump Presidency, a newsletter featuring coverage of the second Trump term. Masked men with guns are swarming through American cities. They are ...

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As someone in their 30s interested in fading recent hormonal acne scars and slowing the onset of fine lines, I’ve always been curious about red light LED face masks for my skin care routine. The ...

Fridays are for face masks; Sundays are for hair masks. But did you ever think to make room for the best scalp masks? The same beauty “mask” concept applies here as well—a higher concentration of ...

Is it worth the hype? The Medicube Collagen Night Wrapping Mask stands out against other overnight face masks because it’s actually comfortable to sleep in, and I could feel a noticeable difference on ...

The best sheet masks — do they exist? It’s clear that we all love a self-care moment, and even clearer that the idea of “doing a face mask” at night is something we look forward to. Whether it’s a ...

Shark’s foray in beauty continues to impress with this high-quality LED mask Written By Written by Staff Writer, WSJ | Buy Side Medea Giordano is a staff writer at Buy Side, covering style, home, tech ...

Over the last ten or so years, L'Oréal has brought a taste of beauty tech to the masses at CES 2026. This time, it has three devices to show off: the “Light Straight + Multi-styler” as well as the ...

A new influenza strain is rampaging across the country with record-breaking hospitalization rates. According to the Center for Disease Control and Prevention (CDC), the number of reported cases nearly ...

Whether looking to pamper yourself or grab a little gift for your BFF, sheet masks are an easy beauty buy that is sure to please. Equal parts skin care and self-care, a sheet mask probably won’t make ...

Face masks can help to reduce transmission of respiratory viruses such as influenza, according to experts and medical evidence, but their effectiveness depends on the type of mask used. Social media ...