A team of Apple researchers set out to understand what real users expect from AI agents, and how they’d rather interact with ...

Apple and Google have confirmed reports that the former will use Google Gemini’s models to help power the new version of Siri and other generative AI features. CNBC first reported the news; Apple and ...

‘Google’s technology provides the most capable foundation for Apple Foundation Models.’ ‘Google’s technology provides the most capable foundation for Apple Foundation Models.’ is a news writer who ...

A non-Japanese-speaking first-time visitor used Apple’s new in-ear translation feature to connect with locals at bars, sushi classes and even a fire ritual. By Ruffin Prevost I knew my efforts to ...

To create Apple TV’s new branding, a team from the global agency TBWA\Media Arts Lab (MAL) gathered in a studio with a blacked-out stage, a giant glass version of the Apple TV logo, and a bevy of ...

Apple updated the logo and name for its Apple TV streaming service today, and it looks like Apple One might be next. On the revamped Apple TV website, there's a new, more colorful ‌Apple One‌ logo ...

Apple has unveiled its vibrant new logo for Apple TV, which will be featured at the beginning of its shows and films. “This is just the beginning,” reads the caption of the video. In October, Apple ...

Apple iPhones come loaded with Apple's own Safari web browser, which is what most people use. However, others prefer Chrome, with a reported 30% of iPhone users choosing the rival browser or using it ...

Apple Martin posed with a white python for Self-Portrait’s Resort 2026 campaign, shot by photographer Ryan McGinley at an upstate New York apple orchard. An apple and a snake tempt visitors to a lush ...

When Apple launched its streaming service back in 2019, it was branded with a “+” at the end as a way to differentiate it from the existing Apple TV app, which also offers content from third-party ...

Two separate lawsuits now allege Apple used pirated works to train one of its Apple Intelligence models. Credit: Algi Febri Sugita/SOPA Images/LightRocket via Getty Images Two neuroscientists are ...

Apple’s most famous chips are the A- and M-series processors that power its iPhones, iPads, and Macs, but this year, its effort to build its own wireless chips is starting to bear fruit. Earlier this ...