Diversifying digital platform revenue by expanding services to boost customer retention

Expanding service functionality has moved beyond trend status into survival territory. Platforms race to become comprehensive ecosystems where users solve maximum problems without jumping to ...

The Era of Machine Customers: The B2R (Business-to-Robot) Economy and the New Basis of Competition

This pulls markets closer to the conditions of perfect competition. As information asymmetry shrinks, products commoditise faster, and revenue that depends on passive customer behaviour comes under ...