Writing optimized blog posts for search engines and for people is a skill. And like any other skill, it can be improved by practice. Despite what many legal marketers think, it’s not a complicated ...

One of the advantages of writing a blog post or an article is that the author has an opportunity to think about what he or she writes before publishing it. Presenting at a conference is always more ...

Writing is an art form. And when it comes to writing a therapy blog, you are harnessing words and mental health concepts in an abbreviated format where you're typically trying to convey your thoughts ...

Another example of generative AI writing tools hitting the mainstream. The new plug-in can also edit the tone of text, letting users choose between styles like ‘provocative’ and ‘formal.’ Another ...

Forbes contributors publish independent expert analyses and insights. Renae Gregoire covers content marketing and great content experiences. I remember the exact moment I realized how powerful ...

ChatGPT, OpenAI’s AI-powered chatbot, has taken the world by storm. But ChatGPT isn’t always the most cooperative assistant. Getting it to output something specific requires careful fine-tuning of the ...