Augmented reality creation platform Blippar announced today that it has integrated its WebAR software development kit into Unity, the software platform that half the world’s games and many of its 3D ...

Continuing its push to bring the metaverse into the real world and not just the virtual world, Niantic Inc., the company behind the popular augmented reality game “Pokemon Go,” today announced the ...

MUNICH, Germany, June 19, 2019 (GLOBE NEWSWIRE) -- Red Bull is teaming up with agency …and dos Santos to extend its “Win with Ninja” campaign to Germany with its first WebAR experience, which is ...

Augmented and virtual reality platform developer Niantic Inc., the company behind the popular AR game “Pokemon Go,” today announced the launch of a new visual interface for developers that will help ...

Niantic today announced the launch of Lightship VPS for Web, making the web an even more powerful place for augmented reality by bringing its visual positioning system (VPS) to the 8th Wall platform.

LEHI, Utah, May 18, 2021 /PRNewswire/ -- The Revenue Optimization Companies (T-ROC), the leading provider of people and technology solutions for the global retail market, announces its partnership ...

Consumers are shifting their shopping online. According to eMarketer, e-commerce sales will make up 21% of worldwide total retail sales this year with US retail e-commerce sales expected to surpass $1 ...

A court ruling in the United States has been hailed as a victory for developers making augmented reality games, deeming it impossible to enforce restrictions on AR and location-based titles. The case ...