Text message marketing is an easy way to boost your digital marketing efforts. Learn why and how you should use it.

Email and SMS marketing complement each other well. Here’s how to use both for your small business.

With the advent of smart-phone apps, enhanced mobile websites and scannable 2-D bar codes, marketers can easily get overwhelmed trying to keep up. But restaurants don’t always have to chase the next ...

The Heineken-owned beer brand updates its campaign for a digital-first era while betting that familiarity beats nostalgia. Text marketing has been around for years, but in a media landscape of walled ...

Did you know that 98% of text messages are read within two minutes? In a world where email inboxes are overflowing and social media algorithms are unpredictable, text messaging remains the most direct ...

Virginia’s General Assembly made a targeted, practical adjustment to the Virginia Telephone Privacy Protection Act that took ...