As franchising moves into 2026, success will come down to getting the right balance between technology and the people behind ...
Today’s digital environment is unforgiving for global brands. The fallout of short-sighted strategy choices, misinformation, negative coverage and overlooked executive reputation gets amplified ...
Novi, a technology company that helps retailers and brands build trust by verifying ingredients, claims, certifications and ...
Commerce has been trapped in static, homogenous experiences for over a decade, with most ecommerce websites looking identical despite rapid evolution in platforms like TikTok and ChatGPT. While US ...
In a rocky socio-economic climate, consumers increasingly look to brands to deliver a better future. But which brands do it best? We asked 7,000 US consumers to rank over 350 brands, demystifying the ...
Digital platforms have inadvertently become the perfect storm for counterfeiters. Massive scale, anonymous sellers, and limited oversight create an environment where knockoffs can flourish faster than ...
110,000 LLM queries. 463,000 web searches, 113 B2B tech sectors. 946,000 brand mentions As 89% of buyers now use generative AI during their vendor research, the new battle isn't SEO, it's being ...
Dreame, best known for high-powered robot vacuums and cordless cleaners, has just stepped wildly outside its comfort zone with the launch of a brand-new action camera line called Leaptic, debuting ...