LONDON--(BUSINESS WIRE)--ECN, a world leading digital-out-of-home office media publisher, today announced a new partnership with VIOOH, a premium global digital-out-of-home (DOOH) supply-side platform ...

Chinese travellers are back on the move and bringing with them a growing demand for cultural experiences, wellness retreats, and adventure holidays. According to a recent travel survey, 73% of ...

Paris, February 2 nd, 2026 – JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces the global expansion of its pioneering programmatic Digital Out-of-Home ...

NEW YORK, NY, UNITED STATES, December 9, 2025 /EINPresswire.com/ -- Place Exchange by Broadsign, the leading supply-side platform (SSP) for programmatic Digital Out ...

NEW YORK and LAS VEGAS, Jan. 7, 2026 /PRNewswire/ -- DIRECTV Advertising today announced at CES that it will be bringing more premium CTV video options to the digital out-of-home (DOOH) marketplace ...

Increasingly, the South African media industry is being told that the future of OOH (out of home) is digital. More specifically, we are being told the future is programmatic. We are promised “surgical ...

Programmatic advertising tends to be associated with the advertisements we see on our smartphones, laptops and smart TVs. However, this technology also allows marketers to reach their audiences via ...

Ask a marketer where their last ad ran and why, and they’ll probably shrug or send a spreadsheet that answers nothing. Programmatic promised clarity: automation, efficiency and measurable outcomes.

We all can agree that the major topic at Advertising Week this year was programmatic, which has truly hit its stride and is exceeding all expectations for adoption. But to be clear, the buzz was about ...

Saudi Arabia's out-of-home advertising market is poised for digital growth fueled by Vision 2030 projects, 5G roll-out, and AI-driven analytics. Key opportunities include programmatic DOOH expansion, ...

Programmatic media buying continued its strong momentum in India in 2025, driven by deeper automation, richer data signals and the expanding adoption of AI-led optimisation across advertisers and ...