As 2026 approaches, local businesses are navigating a marketing landscape defined by smarter data, shifting consumer expectations, and campaigns that must ...

Inevitably, the marketing strategy for a local small or medium-size business is going to differ from that of a multinational corporation. As anyone who has owned or run a local SMB can attest, they ...

Local businesses wanting to improve their online visibility are regularly tasked with proving their “localness” and relevance to search engines. In my last article on using local partnerships and ...

Small business owners often choose their field based on what they know best, but overlook the important marketing exercises necessary to constantly attract new business and grow. More important than ...

ST. JOSEPH, Mo. (KQTV) -- Local businesses joined together Monday to discuss marketing for the upcoming FIFA World Cup in ...

One of the most effective forms of marketing is through video, and in an era where the video medium is becoming more accessible and common, it’s a fantastic way to reach your audience. Video is much ...

Michael J. Fox is a marketer and founder of Corberry. He has successfully helped home service contractors with their websites and marketing. According to research by SOCi, 8 in 10 U.S. consumers ...

Learn how local businesses can benefit from video digital marketing. Discover the key strategies for leveraging digital video content for marketing success online. The popularity of digital video ...

GoDaddy now offers extensive tools and educational resources for small business marketing. Focusing on brand identity is crucial – voice, style and values over logos and colors. Leveraging AI and ...

The holiday season is a critical time for small businesses (SMBs). For many, it’s a major revenue driver, helping to meet year-end goals and set the stage for the new year. However, it’s also one of ...

Plan ahead for success — build out a calendar for the year ahead to give yourself ample time to develop promotions, secure necessary materials and generate buzz. Create targeted promotions for a ...