Rather than using AI as a novelty or replacement for existing formats, Huge helped iFIT define a clear creative strategy: use generative technology to build worlds that expand what fitness content can ...

LOGAN, Utah--(BUSINESS WIRE)--iFIT Health & Fitness Inc. (“iFIT”), a global leader in connected fitness software, content and equipment, today announced it has acquired Sweat, a leading platform for ...

LOGAN, Utah--(BUSINESS WIRE)--iFit, the interactive, connected fitness technology, is the key feature that led PCMag to award its coveted Editors’ Choice designation of Editors’ Choice to the ...

Can NordicTrack, almost 50 years old, reintroduce itself as a cutting-edge tech brand? Parent iFit believes it can, recently hiring Mark Phillips as chief marketing officer to oversee the launch of ...

It’s a new year, which means new resolutions, new commitments to working out, and exciting new gear, as we’ve already seen at CES 2021. One of the leaders in the smart gym market, iFit, is known for ...

LOGAN, Utah, July 30, 2025 /PRNewswire/ -- iFIT Inc., a leading intelligent, personalized fitness platform, has expanded its partnership with Ergatta, the leaders in gaming content for cardio ...

Fitness apps make it possible to get a convenient, quality workout in the comfort and privacy of your home. iFit is a workout app with thousands of on-demand classes to suit a variety of fitness ...

iFIT, a global leader in connected fitness, content, and equipment, and F45 Training, a leading global fitness community and franchise, today announced a new global partnership that will redefine the ...