PlushBeds enhances its product detail pages with AI question prompts. Beyond its conversion rate increase, the mattress brand’s customer service calls have decreased and its SEO ranking increased ...

Generative AI has been a controversial topic in gaming, prompting Steam in January 2024 to require developers to disclose use of the technology on their store pages. On Monday, Call of Duty news site ...

As generative AI tools become more deeply integrated into how people search and discover information, the content marketing landscape is undergoing a seismic shift. Traditional SEO practices, though ...

Generative AI, when harnessed correctly, has the potential to revolutionize the way companies operate, innovate and compete. But the question that arises is, how can businesses effectively tap into ...

Forbes contributors publish independent expert analyses and insights. Dr. Lance B. Eliot is a world-renowned AI scientist and consultant. I would think so. Our general understanding of what it means ...

Generative AI is bringing an increasing amount of traffic to online retailers, but these shoppers are 23% less likely to convert than traffic from other sources, according to new data from Adobe.

A new buzzword is making waves in the tech world, and it goes by several names: large language model optimization (LLMO), generative engine optimization (GEO) or generative AI optimization (GAIO). At ...

GameSpot may get a commission from retail offers. An update to the Call of Duty HQ page on Steam confirms that Activision's development teams do in fact use "generative AI tools" as a means to "help ...

You’ve heard the predictions: AI will replace SEO, generative search will eliminate organic traffic, and marketers should start updating their resumes. With 73% of marketing teams using generative AI, ...

Adam Binder is the Founder & Creative Director of Creative Click Media, a full-service digital marketing agency headquartered in New Jersey. No, I didn’t mean to say SEO. Generative engine ...

If an artist were to make use of a piece of intellectual property owned by a large tech company, they risk facing legal action. Yet many creators are unhappy that those same tech companies are using ...

The evolution of generative AI models will further lower barriers to using low-code and no-code development tools, and potentially lead to the birth of a whole new class of intelligent developer ...