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Lego and Lucasfilm turned the Las Vegas landmark into the Death Star, letting visitors get into a full-size Lego X-Wing to try and tackle the trench run. By Alex Weprin Senior Editor In a first for ...
(NEXSTAR) — For LEGO fanatics, there may be no kits more exciting than the company’s Star Wars lineup, like the Landspeeder, Imperial Star Destroyer, and any version of the Millennium Falcon. If ...
In our latest Behind the Hype series, we trace how a modest licensing deal between LEGO Group and Lucasfilm evolved into a full-blown cultural phenomenon. What began as a handful of toy sets ...
As attractive as the Lego Star Wars UCS Death Star is, we just can't justify spending $1000 on a single set. When you purchase through links on our site, we may earn an affiliate commission. Here’s ...
LAS VEGAS -- The Force is strong in Las Vegas! This week at Sphere, Sphere Studios, in collaboration with LEGO, Disney and Lucasfilm, debuted a first-of-its-kind LEGO "Star Wars"-themed live ...
The two largest and most expensive Lego Star Wars sets available go head-to-head: The UCS Millennium Falcon and the UCS Death Star. But which is best? When you purchase through links on our site, we ...
Amazon has dropped the price of LEGO's infamous Death Star set to its lowest-ever as part of its Spring Deal Days event. Usually retailing at £899.99, Amazon is currently selling the build at a 15% ...
The Lego Group on Jan. 7 recreated an iconic moment from “Star Wars,” transforming Sphere in Las Vegas into the Death Star and letting fans relive the film’s climax via an interactive experience. The ...
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