Forbes contributors publish independent expert analyses and insights. Renae Gregoire covers content marketing and great content experiences. In the first part of this five-part series, I shared five ...

How often should law firms write new content? The answer depends on their goals. They should create informative content often if they want to get more leads or increase sales. To improve their brand ...

Back in 2007, freelancer writers like myself were paid crap per piece of website content. Due to the youthful tastes of search engines and digital content, algorithms were much simpler to conquer. The ...

Good writing can make or break a website. More than ever, writing influences the digital presence of brands, from SEO to user experience. Writing for digital experiences today begins with an ...

In the realm of search engine optimization (SEO), content is king. Be it website copy, blog posts or guest posting, content is an integral part of effective SEO. However, not all content you create ...

Content creation is the foundation of any successful digital marketing campaign, but that doesn't mean it's easy. The best digital marketing agencies have a few tricks up their sleeves to ensure their ...

When writing content for a webpage, one rule should always be followed: make it easy for readers to understand. And to make that happen, it's necessary to make the text easy to read. After all, why ...

Forbes contributors publish independent expert analyses and insights. Renae Gregoire covers content marketing and great content experiences. Welcome to our series on writing tips for business owners ...